What I Learned from Marie Forleo...

 
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What are your BIGGEST dreams for your life and business?

The ones that you might be too embarrassed to share publicly because you feel that they are too big, too audacious, too hard to achieve?

Those are the dreams I’m interested in talking about.

Those are the dreams I’m interested in helping you bring into the light.

And, those are the dreams that we chart your course for inside my Six-Figures Made Simple™ Mastermind.

When we give ourselves permission to dream (and dream BIG!), we tap into our limitless potential and creativity. But as long as we’re telling ourselves no, not now, not yet, I’m not ready, we’re cutting ourselves off from our truest self and our best life.

Instead of saying “no” to yourself and your dreams, I want you to instead think “how”.

How can I make this happen?
How can I take one step closer?
How can I make room for this growth?

One of my favorite ladies and my first real business mentor is Marie Forleo. She is known for always saying “everything is figureoutable” (it’s actually the title of her new book coming out this fall!).

Imagine what our lives would look like if we all adopted the mindset that we can figure it out?! No matter what.

We can figure out how to get the clients, make the money, leave the job, go on that retreat, invest in that coach or link up our opt-in with our website :-)

We can figure it out!

We are smart, talented, driven women who manage a hell of a lot on a daily basis, of course we can figure out how to make our dreams happen, too. It’s what we’re built for.

Here are some of the dreams that have become realities for women inside the Six-Figures Made Simple™ Mastermind.

  • Consistent $20,000 months

  • $30,000 clients

  • 3-day workweeks

  • 7x their email list

  • Taking 1 month off to visit family across the country (without it affecting the business!)

  • Landing speaking gigs

  • Buying a new home

  • Getting interviewed popular podcasts

  • Developing their proprietary framework

  • Creating their signature program

  • Planning retreats

  • Leading workshops

When you surround yourself with the spirit of “everything is figureoutable”, dreams become reality.

That is the power of being a part of a mastermind. You not only get the coaching and strategies you need to scale your business to 6-figures, but you also surround yourself with high-vibe women who are literally making their dreams come true.

The path is here for you. The path toward those big dreams. It’s right here with an open invitation. So what do you say?...

The next step is simply to book a call with me, and we’ll make sure the mastermind is a really good fit for you at this time. No pressure. No sales pitch. Just an honest conversation to help you land on the best decision for YOU.

Also, this is officially your LAST CHANCE to join the Six-Figures Made Simple™ Mastermind because we’re kicking things off in a few days. I won’t be emailing you with another invitation after this.

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So, what’s your next move?

I hope that you’re feeling inspired to say YES! to your dreams, and that we’ll be speaking very soon :-)

P.S. This is officially the last call for the Six-Figures Made Simple Mastermind!!! If you’ve been reading these emails from me and dreaming about being a part of this, let’s figure it out together! Book a call with me here.


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  • Download your Phases of Business Framework eBook here to find out where you currently are in your business, and create an action plan to move towards the next phase.

  • Want more tips, strategies, and resources for creating your own 3-Day Workweek? Subscribe, rate, and review The 3-Day Workweek Podcast on iTunes

  • Join the #3DayWorkweekMovement by grabbing your FREE 3-Day Workweek Guide by completing the form below!

 

Want to go to Paris on a whim?

 
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A couple weeks ago my husband asked me if I wanted to take the girls to Paris.

I thought about it for about 10 seconds and said YES!!!

You see, I studied French all throughout high school and college and lived in Paris for a summer when I was in my early 20s. We’ve done a lot of travel since, but we haven’t been back to Paris.

My older daughter LOVES croissants (it’s her favorite breakfast treat) and has been able to point out the Eiffel Tower in books and movies since she was 1 year old. My younger daughter looks adorable in a beret. It was a no-brainer :-)

So, on a whim, we booked a trip to Paris!

This will be our first big international trip with the girls (wish us luck!), but we also know that no matter how difficult it may be traveling with a 4 year old and 2 year old -- we’ll be in PARIS!!!!! And honestly, what can be that bad in the land of fresh baked bread, buttery cheeses, gorgeous parks, the best museums and drinking champagne in the park?!

I wanted to share this with you because this is the kind of thing that having a 6-figure business affords you -- the ability to say YES! to Paris without having to check your bank account, credit card balance or run it by your boss.

Having a successful business gives you ultimate freedom to enjoy life to the fullest, and thanks to my 3-day workweek our 5 days in Paris means I’m only missing ONE DAY of work :-) No need to rearrange my schedule or cancel on clients, I can simply just up and go (with 2 kiddos in tow).

If you want to be able to say yes to the things that bring you joy without having to check to see if it’s “OK” or if you can afford it, this is my advice…

Stop waiting. Stop waiting for permission. Stop waiting for more time. Stop waiting for when you move to a new city/find the guy/quit the job/lose the weight. Stop waiting for your life to begin, and start living.

I know that there are things right now that you want to do for yourself, your business, your lifestyle,  your family that would make you feel amazing, yet for some reason you’re not doing them. Why not?

This is not about being frivolous or spending recklessly, this is about giving yourself permission to step one step closer to your dreams.

Maybe you, too, would love to travel to Paris, but financially it’s not in the cards right now. Ok, that’s totally fine. Instead of thinking, “I can’t go to Paris. I don’t have the money!”, take one step at a time towards your dream.

  • Research what areas of the city you’d love to explore

  • Look up the restaurants you’d love to dine at

  • Earmark your favorite AirBnB (we’re staying in the 5th near Jardin du Luxembourg)

  • Start mapping out your itinerary

  • Set it up to get alerts when cheap flights are available

  • Tell people you are planning your trip

And my guess is before you know it, an opportunity will open up, and you’ll be on your way. But that’s not really the point. The point is to stop denying yourself permission to dream -- because the process of dreaming is just as fun (sometimes more so!) than actually living it.

Dreaming it is champagne picnics by the Eiffel Tower with 2 well-behaved girls.

Living it means changing diapers on a park bench.

Enjoy the dreaming!

P.S. Do you want to have the ability to go to Paris on a whim? That means you have to start making your business a top priority and taking consistent action toward what you most desire. If you’re ready for that, I have a couple spots still left to join my Six-Figures Made Simple™ Mastermind to get the support and strategies you need to scale to 6-figures and beyond. Stop waiting, and start living your dream. Apply here for one of the final spots.

P.P.S. Here are some images of the apartment we rented for our stay in Paris :-)


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  • Download your Phases of Business Framework eBook here to find out where you currently are in your business, and create an action plan to move towards the next phase.

  • Want more tips, strategies, and resources for creating your own 3-Day Workweek? Subscribe, rate, and review The 3-Day Workweek Podcast on iTunes

  • Join the #3DayWorkweekMovement by grabbing your FREE 3-Day Workweek Guide by completing the form below!

 

Why You Need to Know Your Numbers with Stephanie Skryzowski

 
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LISTEN TO THIS PODCAST EPISODE:


This week’s episode is a real treat, especially if you don’t feel confident in your bookkeeping, or are still searching for a system that works for you!

Stephanie Skryzowski is a Chief Financial Officer that helps purpose-driven leaders better understand and use their numbers to make smart decisions for their business. She is the Founder and CEO of 100 Degrees Consulting which works with clients around the globe to help them do more and serve more. When she is not crunching the numbers, Stephanie is traveling the world with her husband and toddler daughter.

After spending the first decade of her career in financial leadership roles within the nonprofit world and landing the role of CFO for a large nonprofit organization, Stephanie realized that the stress of her job was making it difficult to get pregnant. She decided to take control of her work environment and leave her position, and began working with a business coach to help her get started. From there, her vision of serving as a fractional CFO for small businesses was born.

Tune into this my interview with Stephanie to learn:

  • How Stephanie made the decision to leave her CFO position at a large nonprofit organization

  • The importance of having a coach to guide you through the steps of starting, or scaling, your business

  • Why knowing your numbers and getting comfortable looking at your books is essential for growth

  • Tips for tracking your cashflow, including a special Excel template + training from Stephanie!

After you listen, take a screenshot of the podcast + tag me (@Cailen_Ascher) and Stephanie (@stephanie.skry) on Instagram, and let us know your favorite takeaways from the episode!


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  • Want more tips, strategies, and resources for creating your own 3-Day Workweek? Subscribe, rate, and review The 3-Day Workweek Podcast on iTunes

  • Join the #3DayWorkweekMovement by grabbing your FREE 3-Day Workweek Guide by completing the form below!

 

My Journey to 6-Figures

 
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You don’t hit 6-figures by accident. You reach it by design.

I didn’t realize this early on in my entrepreneurial journey.

I thought that if I hustled long enough, tried enough “good ideas” (i.e. followed enough shiny objects) and accumulated enough strategies that POOF! success would be mine!

Not so.

Instead, I was left frustrated, confused and broke.

I had to work part-time jobs for money and felt terrible because I wasn’t contributing financially. At the time, my now husband and I were early 20-somethings, not yet married, and living in a 600 square foot cottage. Adorable, yes, but not where we wanted to remain forever.

I remember thinking, how are we ever going to be able to afford a house? How are we going to be able to support kids when they come along? How much longer will my oh-so-supportive fiance tolerate me not making any money?

Years passed. Seven loooooong years.

Then, I found out I was pregnant.

We were still in the 1-bedroom cottage. I was still making next-to-nothing.

We were so very excited, and for me, I welcomed the shift in focus to prepping for baby, instead of trying to squeeze money out of my broken business.

Our little Leona arrived in late 2014, and I decided to take some time off. 3.5 months to be exact.

During that time, I seriously considered giving up on my business all together and being a stay-at-home mom.

I didn’t want to keep working for so little money now that my daughter had arrived. I wanted time with her and my husband, but I also knew that giving up on my business would ultimately become a regret. It had been my dream to be an entrepreneur since I was 7 years old and wanted to own a bed and breakfast.

I decided to give it one more go. And this time, my way.

I let go of Gary Vee’s voice in the back of my head saying that I needed to “work 24/7 for success” and sacrifice time with my family in order to “crush it”.

No. I wanted a lifestyle that felt great right from the get go.

I thought to myself, “What would feel great? What would feel successful?”

Enter my 3-day workweek.

With the start of my 3-day workweek, a lot of shifts started to naturally occur.

I streamlined my schedule and made better use of my time. I shifted my business model to better suit my new working hours. I started to automate, eliminate and delegate.

And, within a few months, things took off!!!

I went from making a couple hundred bucks a month (on a good month!) to consistent $4K then $5K then $6K months!

I then invested in a coach and mastermind that I knew would set me up for the 6-figure success I was after, and with their support, guidance and proven system, I had my first 5-figure launch ($32,000!!!) within months, and 8 months later my business crossed the 6-figure mark!

In working with these mentors, I realized that success is planned. Intentional. Designed. It’s not random and bestowed upon the “lucky few”. It was such a relief to have a process to follow -- a path to 6-figures that was proven and tested.

That was 4 years ago, and my business has grown every year since. (Even the year I had baby girl #2!)

Now, my life looks very different than it did back in that 600 square foot cottage.

I work 3 days a week (about 15-20 hours), we live in a 5 bedroom home in a beautiful area that we love, I spend quality time with my girls every day, and my husband and I regularly have mid-week lunch dates. I have 2 team members who do the work I don’t want to do, and my husband and I never have to worry about paying the girls’ private preschool tuition or if we need to set a budget for groceries. We are able to outsource things we don’t want to spend our precious time doing -- like cleaning the house, grocery shopping or doing yard work -- and ALL of this is possible because my business now brings in 6-figures consistently and predictably.

The reason I wanted to share this story with you is because I want you to realize that no matter where you are right now, it’s the starting place for ANYWHERE you want to go. Even if you’ve been stuck for years (like I was!), or perhaps you’re just starting out and 6-figures seems so far away -- either way, it says nothing about your ability to be successful and create the life you want.

I’m hosting a really special (free!) live training this week where I’ll be sharing my...

Six-Figures Made Simple™ Framework

Wednesday, June 5th at 12pm ET (9am PT / 10am MT / 11am CT / 4pm GMT)

This is the framework that I uncovered as I stepped into my 3-day workweek and invested in top notch coaches to guide me and teach me their systems for 6-figure success.

During this brand new webinar, I’ll be covering…

  • My Six-Figures Made Simple™ Framework (first time EVER I’m sharing my framework publicly and for free!) so you, too, can see exactly what it takes to build a 6-figure business working part-time hours :-)

  • How to align with your highest vision and make it a reality

  • Why resetting your mindset is essential to your 6-figure success (and how to do it)

  • How to upgrade your lifestyle RIGHT NOW and stop “waiting” for success

  • Why you need to reverse-engineer your 6-figure success in order to make it happen

If you’re ready to receive a proven path to 6-figure success, you are not going to want to miss this special live event. It could be the very thing that is your pivot point to success!


P.S. You’re going to attend LIVE! There is a limited number of an amazing bonus [value $500] available for women who join me live on Wednesday :-)


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  • Download your Phases of Business Framework eBook here to find out where you currently are in your business, and create an action plan to move towards the next phase.

  • Want more tips, strategies, and resources for creating your own 3-Day Workweek? Subscribe, rate, and review The 3-Day Workweek Podcast on iTunes

  • Join the #3DayWorkweekMovement by grabbing your FREE 3-Day Workweek Guide by completing the form below!

 

Fill your coaching with amazing clients (even if you have no list)!

 
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There is one thing that seems to baffle many new entrepreneurs -- how to find clients!

Believe me, I understand.

I, too, used to struggle to find the right clients for my business until I set up a system to move clients consistently into my business.

If you’re thinking, “that sounds pretty darn good!”, you’re in luck! I’m sharing a step-by-step process with you in this email that’ll help you fill your coaching with amazing clients.

But before we dive into that, I have something I need to say. This system will only work if you implement it and use it consistently.

Finding clients isn’t a one-and-done sort of thing. It needs to be a consistent endeavor in your business -- a tippy-top priority. Every. Single. Day.

So, if you’re ready to show up like that. You’re going to rock the system I’m sharing with you today!


1. Create a Simple + Elegant Offer.

Ask your community what they want and make it for them. Don’t guess at what they need -- ask questions, survey people, get on the phone and interview them. Then put together a simple, elegant offer that directly addresses their main problem. Don’t pack your offer with too much information and tons of bonuses, that’ll just overwhelm them. They are hiring you to remove overwhelm, not create it. Give them a streamlined solution, and they’ll love it!

2. Make a Wish List.

Write down the names (at least 25) of anyone you can think of who could benefit from what you’re selling. Consider friends, family, neighbors, past colleagues, other parents at your kid’s school, the ladies in that Saturday yoga class to take, the wife of your husband’s co-worker, etc. This exercise will not only give you a jumping off point for the next step in this system, but will also remind you that clients are everywhere!

3. Do Personal Outreach.

Now, reach out to everyone on that list! Not with a “hard sell” but with a check-in. Ask them how they are doing. What they’re up to these days. What plans or goals they have. Fill them in about you. Ask them to get coffee with you or hop on the phone. Be friendly. Be normal :-)

4. Talk to People.

As you start having conversations with people, don’t let the fact that they could be a potential client shut you down. Instead, take a few deep breaths. Remain open, receptive, LISTEN to what they’re saying. If they seem like a good fit for what you’re offering, say so. Something like “What you just shared is exactly what I help my clients with! I don’t know if it would be a good fit or not, but I’d be happy to share a bit more about how I work with my clients”.

5. Follow-up.

If you don’t hear back from people, follow-up. Again, think about how you’d behave if you sent an email to a friend and hadn’t heard back. No need to be pushy, but if it’s been 7 days, check-in again. “Hi [name], Did you get the email I sent last week? What did you think?” works really well.

6. Focus on relationships.

Getting clients is sometimes a long game so why not plant as many seeds as you can with as many people as you can so you’re less attached to the outcome. In time, this will become almost a game of figuring out how many people you can find to reach out to.


You’ve got this!

P.S. Finding clients is just one piece of my Six-Figures Made Simple™ framework. If you want to make 6-figures THIS YEAR, I’d love to explore having you join my Six-Figures Made Simple™ Mastermind. Check it out here.


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  • Download your Phases of Business Framework eBook here to find out where you currently are in your business, and create an action plan to move towards the next phase.

  • Want more tips, strategies, and resources for creating your own 3-Day Workweek? Subscribe, rate, and review The 3-Day Workweek Podcast on iTunes

  • Join the #3DayWorkweekMovement by grabbing your FREE 3-Day Workweek Guide by completing the form below!

 

What's Keeping You From 6-Figures?

 
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I have something fun for you today -- a quiz!

I don’t know about you, but I love taking quizzes and assessments.

First and foremost because they’re fun, and secondly because they provide me with deeper insight into myself and my tendencies, and that is always valuable.

So, I put together a little quiz for you to help you determine what is holding you back from rising to the 6-figure level in your business.

It’ll take less than 2min and will give you action steps to take RIGHT NOW to get yourself on the 6-figure track.

Take the “What’s Keeping You from 6-Figures?” QUIZ here.

P.S. If you want a PROVEN SYSTEM to rise to the 6-figure level THIS YEAR, that’s precisely what I cover inside my Six-Figures Made Simple Mastermind™. Learn more here.


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  • Download your Phases of Business Framework eBook here to find out where you currently are in your business, and create an action plan to move towards the next phase.

  • Want more tips, strategies, and resources for creating your own 3-Day Workweek? Subscribe, rate, and review The 3-Day Workweek Podcast on iTunes

  • Join the #3DayWorkweekMovement by grabbing your FREE 3-Day Workweek Guide by completing the form below!

 

Podcasting Your Way to the Top with Nicole Holland

 
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LISTEN TO THIS PODCAST EPISODE:


Joining us on the podcast this week is my friend Nicole Holland who says “Nothing lights me up like helping established business owners reach more of the people they are meant to serve!” She’s been named in the Huffington Post as one of “50 Must-Follow Women Entrepreneurs in 2017”, interviewed on countless trending podcasts, featured in popular publications including Forbes, and Entrepreneur Magazine where her podcast was designated as one of “The 48 Best Podcasts for Entrepreneurs” and I’m thrilled to have her with us today.

“The more me I became,
the more things started working easily and effortlessly”
— Nicole Holland

Nicole’s entrepreneurial journey began when she quit her full-time job as a correctional officer without an exit strategy. Knowing that she didn’t want to start from scratch, she sought out the experts in online marketing and organized a summit for beginner business owners like herself. A summit interview with podcast expert John Lee Dumas shifted Nicole’s attention to podcasting, and completely transformed her business.

Tune in to this week’s episode to hear:

  • Why quiet, solitary time alone is essential for introverted entrepreneurs.

  • The importance of choosing mentors who are where you want to be (instead of a step or two ahead)

  • How to land interviews and be an amazing podcast guest

After you listen, take a screenshot of the podcast + tag me (@Cailen_Ascher) and Nicole (@thenicoleholland) on Instagram, and let us know your favorite takeaways from the episode!


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  • Want more tips, strategies, and resources for creating your own 3-Day Workweek? Subscribe, rate, and review The 3-Day Workweek Podcast on iTunes

  • Join the #3DayWorkweekMovement by grabbing your FREE 3-Day Workweek Guide by completing the form below!

 

Are you ready to make 6-figures?! [special FREE event!]

 
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Are you ready to make 6-figures?!

I remember how it felt when I was on the rise to 6-figures back in 2015. I was so excited, I could feel big things were coming, but I also knew that I needed to focus all that big energy in order to succeed.

I needed a clear plan, steady focus and high-vibe support to get me to 6-figures.

So, I invested in a mentor and participated in a mastermind for women who were on the rise, too. I knew that having their support would help me remain steadfast and hit my goal.

And, I was right!

Within 2 months of investing with my first coach, I had a $32,000 launch and went on to cross the 6-figure mark 8 months later!!!

A mentor and mastermind were exactly what I needed to hit my 6-figure goal, and my business has continued to grow every year since!

If you can feel you’re ready to rise to 6-figures, I have a very special event I want to invite you to...

On Tuesday, May 21st at 3pm ET, I’m hosting a special Six-Figures Made Simple™ Open House in our 3-Day Workweek Facebook Group.

This event is a particularly well-suited for women who are…

  • Making money in their business right now (but not as much as you’d like)

  • Ready to rise to the 6-figure level THIS YEAR

  • Want the strategies + support to uplevel big time

  • Want to be in a community of women who are ready to create success on their terms

If that’s you, I would LOVE to see you at the Six-Figures Made Simple™ Open House later this month.

I’m going to be giving you an inside look at my business and sharing my favorite strategies for working less + making more on your path to 6-figures.

Click here to RSVP + join our private Facebook Group (where the Open House will be held).

My goal for this event is that you’ll walk away feeling truly empowered and knowing the next steps you need to take to grow your business to the 6-figure level!

Hope to see you there!

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P.S. This event is completely free and designed to give you a taste of the support and coaching that I offer inside my Six-Figures Made Simple Mastermind™. If you’ve been curious about the mastermind or working with me, this event will be very useful to you! RSVP to the Open House here :-)


P.P.S. Psst...if you want a PROVEN SYSTEM to rise to the 6-figure level THIS YEAR, that’s precisely what I cover inside my Six-Figures Made Simple Mastermind™. Learn more here.