4 ways to use social media for your yoga business

"do i really need to use social media for my yoga business?"
i get asked variations of this question a lot.
and my response is this:
no, you don't need to do anything that doesn't feel right and authentic as you build your business, but there are a number of benefits to leveraging the power of our modern social culture as you develop your yoga brand.
(1) it gives you a place to "hang" with your students outside of the studio
(2) it enables you to connect with students (and potential students) in the way they prefer
(3) it allows you to share your yoga knowledge & help your students deepen their practices off-the-mat
(4) it's FUN!
in today's video i'm sharing 4 ways that you can use social media to connect with more students and grow your yoga community.
watch it now & then get busy!

what social media platform is your fave for your biz & why?

share it in the comments below!!

 

 

 

 

don't let these 3 things stop you as you build your biz!

do you LOVE dreaming about your future yoga business?
thinking about all the great classes, retreats & workshops you'll lead? all the amazing students that'll flock to your teachings? and all the awesome opportunities that will inevitably come your way once you're a world-changing yoga teacher?
dreaming is fun. it's non-committal. it's enjoyable. it's the "honeymoon" of biz building.
then, when you sit down to actually do the work, plan the workshop, send the emails, make the calls, it's a whole different animal, and RESISTANCE rears it's ugly head!
does that sound familiar? i know i can certainly relate!
resistance feels so real, so all-consuming -- it's easy to let it foil even our best intentions.
but, as with all things we need to overcome, the first step is recognition.
in today's video teaching, i share 3 kinds of resistance that you may encounter as you try (and try again) to build your yoga business. because, once you see it for what it truly is -- just an icky feeling that really doesn't hold any power -- you can start to move beyond it!
 
have you encountered resistance when building your business?
please, share it in the comments below -- i read every single one!!

 

interested in the book i mentioned, War of Art? it's a goodie & a must-read for ALL entrepreneurs! check it out here.

4 tips to maintain your yoga practice AFTER you start teaching

it's a common occurrence.
we fall in love with yoga. we take 3, 5 maybe even 7 classes a week. we can't get enough!
we love it so much & it's changed our lives so profoundly that we decide to teach. we devote 200+ hours to obtaining our certification and then we start sharing what we love -- yoga.
we take on more classes and more classes and more clients until we realize that what drew us in in the first place -- our personal practice -- is suffering or non-existent.
well, there's no need to fret. i have 4 simple tips that'll help you restore & maintain your yoga practice after you start teaching!
check out the vid below, and then incorporate any (or all!) of the tips i've shared in order to restore some much-needed yoga to your life.

now, i want to hear from you!

has your personal practice suffered or changed since you started teaching? what did you do?

when have i had enough yoga training?

do you jump at every opportunity to attend yoga workshops, immersions, retreats and trainings?
i know...i LOVE them too!
we yogis are sponges. we relish soaking up every little bit of yoga knowledge that we can, and yes, all that training does of course serve us as teachers.
but, there comes a point when taking training after training becomes a lovely distraction that keeps us from pursuing other fulfilling opportunities like working on and growing our yoga careers.
if you think you might be using yoga training as a crutch, listen to today's teaching -- i think it will help you figure out if it's time to say "no" to more trainings and "yes" to your yoga biz!

and now, i want to hear from you!

have you been using training as an excuse to stay "stuck"?